In today’s fast-paced world, being busy has become a status symbol, a badge of honour that often comes at the expense of personal well-being. India is home to some of the most overworked individuals in the world, with Mumbai ranking as one of the most burnout-prone cities due to work culture and long hours. But in the midst of this exhaustion, a shift is happening—people are starting to reclaim their right to rest and building upon its legacy of delivering deep, restorative sleep for guests, Westin Hotels & Resorts, part of Marriott Bonvoy’s portfolio of more than 30 extraordinary hotel brands, is leading the charge in promoting wellness and relaxation.
The Search for the Person Most Deserving of Rest in India
To accelerate this cultural reset, Westin Hotels & Resorts is launching ‘The 90-Hour Rest Week’ contest – a nationwide search for the person most deserving of rest in India, offering them the ultimate 3-nights wellness retreat at a Westin hotel in India to experience deep rest and recovery. This exclusive stay on offer is thoughtfully designed for the winner to experience complete rejuvenation, featuring Westin’s signature experiences – with F&B vouchers to Eat Well, Spa vouchers to Feel Well at the Heavenly Spa, and encouraging a good night’s rest as they Sleep Well in the Heavenly Bed.
“At Westin, we believe that rest isn’t a luxury—it’s essential. In a society that never slows down, we want to show that rest is not wasted time. By leading the conversation about the importance of rest and sleep and giving India’s busiest person the rest they deserve, we hope to inspire many more to prioritize their well-being,” said John Toomey, Chief Commercial Officer, Marriott International, Asia Pacific excluding China.
By offering innovative sleep programs, such as their signature Heavenly Bed and Sleep Well Lavender Balm, Westin Hotels & Resorts is helping guests prioritise rest and rejuvenation. This commitment to well-being extends beyond just sleep, with a range of wellness initiatives designed to support a balanced lifestyle, even while on the road traveling, ensuring that guests leave feeling refreshed and revitalised. Through its six key pillars of well-being—Sleep Well, Eat Well, Move Well, Feel Well, Work Well, and Play Well—Westin creates immersive experiences designed to support travellers in their pursuit of holistic wellness.
How to Enter
‘The 90-Hour Rest Week’ contest will run from March 13 – 31, 2025. Participants are encouraged to submit their entries via comments on any of Westin India hotel’s Instagram contest posts, partnering influencer’s Instagram posts or Marriott International India’s LinkedIn posts. Participants will have to comment why they, or their nominee, are most deserving of rest. The person with the most creative and most liked comment wins a 3-nights wellness retreat at a Westin Hotel of their choice that will help them restore balance in their busy life.
For contest details and campaign updates, visit: https://www.marriott.com/en-us/marriott-brands/portfolio/westin-90hour-rest-week-contest.mi
Starting a Movement: ‘Busy Resting’
As a global leader in hospitality and wellness, Westin Hotels & Resorts is committed to helping travellers find restorative rest. The contest is part of Westin’s ‘Busy Resting’ campaign that was launched in January 2025 across Asia Pacific excluding China.
The campaign includes a series of films and key visuals that borrow the language of busyness to reframe rest—not as something to squeeze in, but as something too important to skip. By turning the idea of being too busy on its head, Westin aims to show those who never make time for rest why they should be too busy for anything but rest.
Terms and conditions apply. No purchase necessary. Open to legal residents of India, who are at least 18+ years of age. Begins 00:00 am IST on 13 March 2025; ends 23:59 pm IST on 31 March 2025. For Official Rules and eligibility, visit: https://90hourrestweek.dja.com/
