ExxonMobil Lubricants Pvt Ltd, the Indian affiliate of ExxonMobil and marketer of Mobil™-branded lubricants, has unveiled a new commercial as part of its ongoing ‘Unforgettable Journeys’ campaign. This latest chapter puts the spotlight on Mobil 1™, the world’s leading synthetic engine oil, and celebrates the shared spirit of ambition, performance, and excellence. Featuring Bollywood superstar Hrithik Roshan, the commercial captures the synergy between his relentless drive, the aspirations of a rising India, and the unmatched performance of Mobil 1™.
For the first time ever, the commercial brings Hrithik Roshan and his father, legendary filmmaker Rakesh Roshan, together on screen. As Hrithik celebrates 25 years in the film industry since his debut in Kaho Naa… Pyaar Hai, the campaign pays tribute to his passion, dedication, and enduring pursuit of excellence—qualities that resonate deeply with Mobil 1™ and with India’s own journey as a nation of dreamers and achievers.
The narrative reflects a modern India—where generations dare to dream boldly and work relentlessly to turn ambition into reality. Mobil 1™, with its legacy of innovation and technological advancement, echoes this spirit. Designed to meet the demands of today’s engines, Mobil 1™ continues to deliver exceptional performance, helping engines run like new—no matter the road ahead.
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Charlene Pereira, Managing Director of ExxonMobil Lubricants Pvt Ltd, stated, “For decades, Mobil 1™ has demonstrated exceptional performance in the most demanding environments—tested in labs, proven on roads, and trusted on the track. Our commitment remains steadfast: to deliver the most advanced, high-performance engine oils that keep your engine running like new, so you can experience India’s roads and life’s adventures to the fullest.”
Hrithik Roshan, who joined Mobil™ as a brand ambassador in 2023, shared his enthusiasm for the campaign, “My association with Mobil 1™ has always felt natural—it’s a brand that stands for performance, innovation, and confidence. The ‘Unforgettable Journeys’ campaign resonates deeply with me because I believe life is about more than just reaching a destination—it’s about the powerful experiences along the way. This campaign has given me one such unforgettable experience—sharing the screen with my father for the very first time.”
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Rakesh Roshan added, “Appearing alongside Hrithik in this campaign is a deeply special moment—not only as his father but also as someone who has seen his incredible journey unfold. ‘Unforgettable Journeys’ captures our shared values of hard work, passion, and the pursuit of excellence, making this collaboration truly meaningful.”
